About Us

We set out to help Canadian shoppers find what they are looking for, in one easy-to-use place, by listing products from merchants that cater to Canadian shoppers.

What is Shop To It?

When Shoptoit.ca launched on July 1, 2005 we were Canada's first shopping search engine that listed Canadian-based products in Canadian dollars. With unique features such as our Comparison Clipboard™ and Feature Filter, we created an online shopping destination for Canadians. By listing only Canadian-based merchants, we set out to eliminate excess fees from freight rates, fluctuating currency conversion rates, and excessive duty tax.

What Makes it Different?

While traditional search engines force Canadians to compare products among multiple retailer websites, Shoptoit.ca lets them do it from just one. Comparison shoppers can easily find products best suited to them by using filtering tools and price ranges to narrow the selection. The Comparison Clipboard also shows which products have the most desired features quickly. Shoppers can also make a Wish List of the items they want, which they can print or email to friends and family.

We also publish useful shopping content, such as Buying Guides and Trends, which help Canadians make informed buying decisions. This content is both French and English, ensuring we can help all Canadians.